/* ===========================================================
   Культура Чая — Главная. Стиль: Bellocq apothecary
   EB Garamond + Cormorant · premium underline buttons · motion
   =========================================================== */
@font-face{font-family:'Playfair Display';src:url('fonts/PlayfairDisplay.ttf') format('truetype');font-weight:400 900;font-style:normal;font-display:swap}
@font-face{font-family:'Playfair Display';src:url('fonts/PlayfairDisplay-Italic.ttf') format('truetype');font-weight:400 900;font-style:italic;font-display:swap}
@font-face{font-family:'EB Garamond';src:url('fonts/EBGaramond.ttf') format('truetype');font-weight:400 800;font-style:normal;font-display:swap}
@font-face{font-family:'EB Garamond';src:url('fonts/EBGaramond-Italic.ttf') format('truetype');font-weight:400 800;font-style:italic;font-display:swap}
:root{
  --bone:#F4EFE4; --paper:#FBF7EE; --paper-2:#F0E9DA;
  --ink:#23201A; --ink-soft:#5C5446; --ink-mute:#857B6A;
  --sage:#7C8A6E; --sage-deep:#44503A; --forest:#2C3724;
  --clay:#A8624A; --clay-deep:#8A4E38; --gold:#9C7C3C; --gold-l:#C2A35C;
  --line:#DCD2BF; --line-soft:#E8E0D0;
  --serif:"EB Garamond",Georgia,serif; --display:"Playfair Display","EB Garamond",Georgia,serif;
  --ease:cubic-bezier(.2,.7,.2,1);
  --wrap:1240px;
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
body{font-family:var(--serif);background:var(--bone);color:var(--ink);font-size:19px;line-height:1.62;-webkit-font-smoothing:antialiased;overflow-x:hidden}
img{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 44px}
.display{font-family:var(--display);font-weight:500;letter-spacing:-.005em}
.eyebrow{font-family:var(--display);font-size:12.5px;font-weight:500;letter-spacing:.3em;text-transform:uppercase;color:var(--gold)}
.lede{font-size:21px;line-height:1.6;color:var(--ink-soft)}
.center{text-align:center}

/* ---------- premium underline buttons ---------- */
.cta{position:relative;display:inline-flex;align-items:baseline;gap:.5em;font-family:var(--display);font-size:21px;font-weight:600;letter-spacing:.01em;color:var(--ink);cursor:pointer;background:none;border:none;padding:3px 5px 9px;line-height:1;isolation:isolate}
.cta::before{content:"";position:absolute;left:-6px;right:-6px;top:-3px;bottom:3px;background:var(--gold-l);opacity:0;transform:scaleY(.2);transform-origin:bottom;transition:opacity .25s,transform .25s var(--ease);z-index:-1;border-radius:2px}
.cta::after{content:"";position:absolute;left:5px;right:5px;bottom:3px;height:1.5px;background:var(--line);}
.cta .u{position:absolute;left:5px;bottom:3px;height:1.5px;width:calc(100% - 10px);background:var(--clay);transform:scaleX(0);transform-origin:left;transition:transform .4s var(--ease)}
.cta .arr{font-family:var(--serif);font-weight:400;transform:translateX(0);transition:transform .3s var(--ease);color:var(--clay)}
.cta:hover .u{transform:scaleX(1)}
.cta:hover .arr{transform:translateX(6px)}
.cta:active::before{opacity:.5;transform:scaleY(1)}
.cta.lg{font-size:27px}
.cta.on-dark{color:var(--paper)}
.cta.on-dark::after{background:rgba(255,255,255,.28)}
.cta.on-dark .u{background:var(--gold-l)}
.cta.on-dark .arr{color:var(--gold-l)}

/* ---------- top + header ---------- */
.topbar{background:var(--forest);color:#E4DcC6;font-size:13px;letter-spacing:.05em}
.topbar .wrap{display:flex;justify-content:space-between;align-items:center;height:42px}
.topbar a{opacity:.82}.topbar a:hover{opacity:1}
.tb-right{display:flex;gap:26px}
header{position:absolute;top:42px;left:0;right:0;z-index:40;color:var(--paper)}
header.solid{position:fixed;top:0;background:rgba(244,239,228,.92);backdrop-filter:blur(12px);color:var(--ink);border-bottom:1px solid var(--line);box-shadow:0 6px 30px rgba(40,34,20,.06);animation:dropin .4s var(--ease)}
@keyframes dropin{from{transform:translateY(-100%)}to{transform:translateY(0)}}
.nav{display:flex;align-items:center;justify-content:space-between;height:84px}
.brandmark{display:flex;flex-direction:column;line-height:1}
.brandmark .ru{font-family:var(--display);font-size:30px;font-weight:600;letter-spacing:.06em}
.brandmark .sub{font-size:10px;letter-spacing:.42em;text-transform:uppercase;margin-top:4px;opacity:.8}
.menu{display:flex;gap:36px;font-size:16px;letter-spacing:.02em}
.menu a{position:relative;padding-bottom:3px}
.menu a::after{content:"";position:absolute;left:0;bottom:-1px;width:0;height:1px;background:currentColor;transition:width .3s var(--ease)}
.menu a:hover::after{width:100%}
.nav-icons{display:flex;gap:20px;align-items:center}
.ic{width:22px;height:22px;cursor:pointer;opacity:.85}.ic:hover{opacity:1}
.burger{display:none}

/* ---------- hero ---------- */
.hero{position:relative;min-height:100vh;display:flex;align-items:center;overflow:hidden;color:var(--paper)}
.hero-bg{position:absolute;inset:-8% 0 0 0;height:116%;z-index:0}
.hero-bg img,.hero-bg video{width:100%;height:100%;object-fit:cover}
.hero-bg::after{content:"";position:absolute;inset:0;background:linear-gradient(90deg,rgba(26,32,16,.6),rgba(26,32,16,.18) 52%,rgba(26,32,16,0) 78%),linear-gradient(180deg,rgba(34,40,22,.34),rgba(34,40,22,.05) 36%,rgba(34,40,22,.46));}
.hero-pollen{position:absolute;inset:0;z-index:1;pointer-events:none}
.hero-grass{position:absolute;left:0;right:0;bottom:-2px;z-index:2;height:130px;pointer-events:none}
.hero .wrap{position:relative;z-index:3;width:100%;padding-top:60px;padding-bottom:90px}
.hero-eyebrow{color:var(--gold-l)}
.hero h1{font-family:var(--display);font-weight:500;font-size:clamp(48px,7vw,104px);line-height:.98;letter-spacing:-.01em;margin:22px 0 0;max-width:14ch;text-shadow:0 2px 30px rgba(20,24,12,.35)}
.hero h1 em{font-style:italic;color:var(--gold-l)}
.hero p.lede{color:#EDE7D6;max-width:460px;margin:26px 0 38px;font-size:22px}
.hero-cta{display:flex;gap:40px;align-items:baseline;flex-wrap:wrap}
.scrollcue{position:absolute;left:50%;bottom:30px;transform:translateX(-50%);z-index:3;font-size:11px;letter-spacing:.3em;text-transform:uppercase;color:rgba(255,255,255,.75);display:flex;flex-direction:column;align-items:center;gap:10px}
.scrollcue .line{width:1px;height:46px;background:linear-gradient(rgba(255,255,255,.7),transparent);animation:cue 2.2s var(--ease) infinite}
@keyframes cue{0%{transform:scaleY(0);transform-origin:top}45%{transform:scaleY(1);transform-origin:top}55%{transform:scaleY(1);transform-origin:bottom}100%{transform:scaleY(0);transform-origin:bottom}}

/* ---------- quiz band ---------- */
.quizband{background:var(--sage-deep);color:#EFEAD9;position:relative;overflow:hidden}
.quizband .wrap{display:flex;justify-content:space-between;align-items:center;gap:40px;padding-top:54px;padding-bottom:54px;flex-wrap:wrap}
.quizband .qt{flex:1;min-width:300px}
.quizband h2{font-family:var(--display);font-size:clamp(30px,4vw,44px);font-weight:500;line-height:1.05;color:#fff}
.quizband p{color:#CDD2C0;margin-top:10px;font-size:18px;max-width:520px}
.quizband .qsteps{display:flex;gap:8px;margin-top:8px;flex-wrap:wrap}
.qchip{font-size:13px;letter-spacing:.08em;text-transform:uppercase;border:1px solid rgba(255,255,255,.25);border-radius:100px;padding:7px 15px;color:#E4E8D6}

/* ---------- generic section ---------- */
section{position:relative}
.band{padding:120px 0}
.band.tight{padding:90px 0}
.sec-eyebrow{display:block;margin-bottom:22px}
.sec-title{font-family:var(--display);font-weight:500;font-size:clamp(34px,4.6vw,58px);line-height:1.04;letter-spacing:-.01em}

/* statement / about */
.statement{max-width:1000px;margin:0 auto;text-align:center}
.statement h2{font-family:var(--display);font-weight:500;font-size:clamp(30px,3.6vw,50px);line-height:1.22;letter-spacing:-.005em}
.statement h2 em{font-style:italic;color:var(--clay)}
.statement .sig{margin-top:34px;font-size:14px;letter-spacing:.22em;text-transform:uppercase;color:var(--gold)}

/* values */
.values{display:grid;grid-template-columns:repeat(3,1fr);gap:50px;margin-top:64px;border-top:1px solid var(--line);padding-top:54px}
.value .vn{font-family:var(--display);font-size:22px;color:var(--gold);font-style:italic}
.value h3{font-family:var(--display);font-size:28px;font-weight:600;margin:12px 0 10px}
.value p{font-size:17px;color:var(--ink-soft)}

/* text-image module */
.feature{display:grid;grid-template-columns:1fr 1fr;align-items:center;gap:0}
.feature + .feature{margin-top:0}
.feature .ftext{padding:90px clamp(40px,6vw,90px)}
.feature .fimg{position:relative;min-height:560px;overflow:hidden}
.feature .fimg img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.feature.flip .ftext{order:2}
.feature.flip .fimg{order:1}
.feature .ftext h2{font-family:var(--display);font-weight:500;font-size:clamp(32px,3.8vw,50px);line-height:1.06;margin:18px 0 18px}
.feature .ftext p{font-size:18px;color:var(--ink-soft);margin-bottom:14px;max-width:46ch}
.feature .ftext .cta{margin-top:18px}
.fimg .imgcap{position:absolute;left:24px;bottom:22px;font-size:12px;letter-spacing:.2em;text-transform:uppercase;color:var(--paper);background:rgba(34,40,22,.5);backdrop-filter:blur(4px);padding:8px 14px}
.imgph{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;flex-direction:column;gap:14px}
.imgph .pl{font-size:12px;letter-spacing:.24em;text-transform:uppercase;opacity:.6}
.imgph .star{font-size:22px;opacity:.5}

/* brand module specifics */
.brandnote{display:flex;gap:26px;margin-top:26px;border-top:1px solid var(--line);padding-top:22px}
.brandnote div .k{font-size:13px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-mute)}
.brandnote div .v{font-family:var(--display);font-size:21px;margin-top:3px}
.brand-slogan{font-family:var(--display);font-style:italic;font-size:22px;color:var(--clay)}

/* loyalty */
.loyalty{background:var(--paper)}
.tiers{display:grid;grid-template-columns:repeat(4,1fr);gap:0;margin-top:56px;border:1px solid var(--line)}
.tier{padding:38px 30px;border-right:1px solid var(--line);position:relative;transition:background .4s var(--ease)}
.tier:last-child{border-right:none}
.tier:hover{background:var(--bone)}
.tier .tn{font-family:var(--display);font-size:15px;font-style:italic;color:var(--gold)}
.tier h3{font-family:var(--display);font-size:28px;font-weight:600;margin:14px 0 4px}
.tier .cond{font-size:14px;letter-spacing:.04em;text-transform:uppercase;color:var(--ink-mute);margin-bottom:20px}
.tier ul{list-style:none;display:flex;flex-direction:column;gap:11px}
.tier li{font-size:16px;color:var(--ink-soft);padding-left:20px;position:relative}
.tier li::before{content:"";position:absolute;left:0;top:11px;width:7px;height:7px;border-radius:50%;background:var(--sage)}
.tier.feat{background:var(--forest);color:#E4DcC6}
.tier.feat:hover{background:#27331F}
.tier.feat h3{color:#fff}.tier.feat .tn{color:var(--gold-l)}.tier.feat .cond{color:#A9A48C}.tier.feat li{color:#CFC9B4}.tier.feat li::before{background:var(--gold-l)}

/* referral */
.referral{background:var(--forest);color:#E7E1CC;overflow:hidden;position:relative}
.ref-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:70px;align-items:center}
.referral .eyebrow{color:var(--gold-l)}
.referral h2{font-family:var(--display);font-weight:500;font-size:clamp(34px,4.4vw,54px);line-height:1.05;color:#fff;margin:20px 0 18px}
.referral p{color:#C8C2AC;font-size:18px;max-width:48ch}
.ref-steps{display:flex;flex-direction:column;gap:2px}
.refstep{display:flex;gap:22px;align-items:flex-start;padding:24px 26px;background:rgba(255,255,255,.04);border:1px solid rgba(255,255,255,.1)}
.refstep .rn{font-family:var(--display);font-size:34px;color:var(--gold-l);min-width:46px;line-height:1}
.refstep .rt{font-family:var(--display);font-size:23px;color:#fff}
.refstep .rd{font-size:16px;color:#B7B19B;margin-top:3px}
.ref-card{margin-top:30px;display:flex;gap:18px;align-items:center;background:rgba(196,163,92,.12);border:1px dashed var(--gold-l);padding:20px 24px}
.ref-card .big{font-family:var(--display);font-size:40px;color:var(--gold-l);line-height:1}
.ref-card .lbl{font-size:16px;color:#D8D2BC}

/* subscriptions */
.subs{background:var(--paper-2)}
.subgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;margin-top:56px}
.subcard{background:var(--paper);border:1px solid var(--line);display:flex;flex-direction:column;transition:transform .4s var(--ease),box-shadow .4s var(--ease);position:relative;overflow:hidden}
.subcard:hover{transform:translateY(-8px);box-shadow:0 30px 60px rgba(44,55,36,.14)}
.subcard .sc-top{padding:34px 32px 0}
.subcard .dur{font-family:var(--display);font-style:italic;font-size:20px;color:var(--gold)}
.subcard h3{font-family:var(--display);font-size:32px;font-weight:600;margin:8px 0 6px}
.subcard .price{font-family:var(--display);font-size:42px;font-weight:600}
.subcard .price small{font-size:18px;color:var(--ink-mute);font-style:italic}
.subcard .sc-img{height:200px;margin:24px 0 0;position:relative;overflow:hidden;background:var(--bone)}
.subcard .sc-img img{width:100%;height:100%;object-fit:cover}
.subcard ul{list-style:none;padding:28px 32px;display:flex;flex-direction:column;gap:12px;flex:1}
.subcard li{font-size:16px;color:var(--ink-soft);padding-left:24px;position:relative}
.subcard li::before{content:"✦";position:absolute;left:0;color:var(--clay);font-size:12px;top:4px}
.subcard .sc-foot{padding:0 32px 32px}
.subcard.feat{border-color:var(--gold);box-shadow:0 24px 50px rgba(156,124,60,.16)}
.ribbon{position:absolute;top:18px;right:-34px;transform:rotate(45deg);background:var(--clay);color:#fff;font-size:12px;letter-spacing:.14em;text-transform:uppercase;padding:6px 40px}

/* stories teaser */
.stories{display:grid;grid-template-columns:repeat(3,1fr);gap:30px;margin-top:54px}
.story{display:block}
.story .sfig{aspect-ratio:3/2;overflow:hidden;position:relative;background:var(--paper-2)}
.story .sfig img{width:100%;height:100%;object-fit:cover;transition:transform 1.1s var(--ease)}
.story:hover .sfig img{transform:scale(1.05)}
.story .cat{margin:18px 0 8px;font-size:12px;letter-spacing:.18em;text-transform:uppercase;color:var(--clay)}
.story h3{font-family:var(--display);font-size:25px;font-weight:600;line-height:1.16}
.story p{font-size:16px;color:var(--ink-soft);margin-top:8px}

/* subscribe newsletter */
.newsletter{background:var(--sage-deep);color:#EFEAD9;text-align:center}
.newsletter h2{font-family:var(--display);font-weight:500;font-size:clamp(30px,4vw,50px);max-width:18ch;margin:18px auto 0;line-height:1.08;color:#fff}
.newsletter p{color:#CDD2C0;margin:16px auto 30px;max-width:46ch}
.nl-form{display:flex;gap:0;max-width:520px;margin:0 auto;border-bottom:1.5px solid rgba(255,255,255,.4)}
.nl-form input{flex:1;background:none;border:none;color:#fff;font-family:var(--serif);font-size:19px;padding:14px 6px;outline:none}
.nl-form input::placeholder{color:#A9AE98}
.nl-form button{background:none;border:none;color:var(--gold-l);font-family:var(--display);font-size:21px;font-weight:600;cursor:pointer;display:inline-flex;gap:8px;align-items:center;padding:0 6px}

/* services */
.services{background:var(--forest);color:#E4DcC6;padding:46px 0}
.services .wrap{display:grid;grid-template-columns:repeat(5,1fr);gap:28px}
.svc{display:flex;gap:13px;align-items:flex-start}
.svc svg{width:25px;height:25px;flex-shrink:0;stroke:var(--gold-l)}
.svc .st{font-size:15px;font-weight:600;font-family:var(--display)}
.svc .sd{font-size:13px;color:#ABA68F;margin-top:2px}

/* footer */
footer{background:#1C2417;color:#A9A48C;padding:74px 0 38px}
.foot-top{display:grid;grid-template-columns:1.5fr 1fr 1fr 1fr;gap:40px;padding-bottom:48px;border-bottom:1px solid rgba(255,255,255,.1)}
.foot-brand .ru{font-family:var(--display);font-size:32px;font-weight:600;color:var(--paper)}
.foot-brand p{font-size:15px;margin-top:14px;max-width:300px}
.foot-col h4{font-size:12px;letter-spacing:.18em;text-transform:uppercase;color:var(--paper);margin-bottom:18px}
.foot-col a{display:block;font-size:15px;margin-bottom:11px;color:#A9A48C}
.foot-col a:hover{color:var(--paper)}
.foot-bottom{display:flex;justify-content:space-between;gap:20px;padding-top:28px;font-size:13px;flex-wrap:wrap}
.foot-bottom .legal{max-width:680px;line-height:1.8;color:#7E795F}
.payments{display:flex;gap:9px;height:fit-content}
.payments span{border:1px solid rgba(255,255,255,.16);padding:5px 11px;font-size:12px;letter-spacing:.04em}

/* ---------- motion / reveals ---------- */
.reveal{opacity:0;transform:translateY(30px);transition:opacity 1s var(--ease),transform 1s var(--ease)}
.reveal.in{opacity:1;transform:none}
.reveal-img{opacity:0;transform:scale(1.06);transition:opacity 1.2s var(--ease),transform 1.4s var(--ease)}
.reveal-img.in{opacity:1;transform:none}
.d1{transition-delay:.08s}.d2{transition-delay:.16s}.d3{transition-delay:.24s}.d4{transition-delay:.32s}
@media(prefers-reduced-motion:reduce){
  .reveal,.reveal-img{opacity:1!important;transform:none!important;transition:none}
  .hero-grass,.hero-pollen,.scrollcue .line{animation:none}
  html{scroll-behavior:auto}
}

/* ---------- responsive ---------- */
@media(max-width:1024px){
  .values{grid-template-columns:1fr;gap:34px}
  .tiers{grid-template-columns:1fr 1fr}.tier:nth-child(2){border-right:none}.tier{border-bottom:1px solid var(--line)}
  .subgrid{grid-template-columns:1fr}
  .ref-grid{grid-template-columns:1fr;gap:40px}
  .services .wrap{grid-template-columns:repeat(2,1fr);gap:22px}
  .stories{grid-template-columns:1fr}
}
@media(max-width:760px){
  body{font-size:18px}
  .wrap{padding:0 22px}
  .menu,.tb-left{display:none}.burger{display:block}
  .band{padding:74px 0}.band.tight{padding:56px 0}
  .feature{grid-template-columns:1fr}
  .feature .fimg{min-height:340px;order:2!important}
  .feature .ftext{order:1!important;padding:54px 24px}
  .feature.flip .fimg{order:2!important}
  .tiers{grid-template-columns:1fr}.tier{border-right:none}
  .hero-cta{gap:22px}
  .foot-top{grid-template-columns:1fr 1fr;gap:30px}
  .services .wrap{grid-template-columns:1fr}
  .quizband .wrap{flex-direction:column;align-items:flex-start}
  .brandnote{flex-wrap:wrap;gap:16px}
  /* header fixes: keep topbar one line, shrink brandmark */
  .topbar .wrap{flex-wrap:nowrap;white-space:nowrap;gap:12px}
  .tb-right{gap:15px}
  .tb-right > a:first-child{display:none}
  .nav{height:64px}
  .brandmark .ru{font-size:22px}
  .brandmark .sub{letter-spacing:.24em;font-size:8.5px;white-space:nowrap}
  .nav-icons{gap:16px}
  .nav-icons a[aria-label="Поиск"]{display:none}
}